From the research completed previously, the group have looked at what makes them as effective as they are. For a starting point, the quality of the photograph is to a high standard. With using the facilities we have as a group, we will try our hardest to get good quality photographs.
Aspects from existing posters that stand out to me are that they use the rule of thirds. Good examples of this are The Woman In Black and The Conjuring.
Another aspect that stands out to me is the use of colours. For example, The Woman in Black uses pale, pastel grey and skin colours which contrast with the bold, back background. The only colour that is enhanced is the blue in the man's eyes. This is effective as it could demonstrate that he see's a lot more and that onlookers will have to watch the film to find out what exactly.
The amount of text included on an existing poster is controlled and tends to usually contain short, snappy quotes or phrases that give onlookers a short insight that can entice them to watch the film.
The purpose of the poster is important as it can either introduce a character or place. This can be emphasised by affects and added detail to enhance visual quality and aspects.
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